100 series marvell armada 166e ereader platform product overview the ereader (or ebook reader) is shaping up to be the hot personal electronics item of 2009 and 2010. as more content goes online, consumers, enterprise users and students are all looking for more cost-effcient ways to utilize that content. the marvell ? armada? 166e application processor is built specifcally for the ereader market, with a high-performance sheeva? cpu core running up to 800 mhz and a high level of peripheral integration, including a 5-in-1 card reader and usb host and otg clients, and the option of either low-power mobile ddr or low-cost ddr2 memory, allowing for very competitive system pricing. the armada 166e is also the industrys frst soc with integrated e-paper display (epd) controller, adding a new dimension of display performance and system cost reduction compared to competitive offerings. marvell provides the most complete solution for ereaders on the market today with a complete platform offering including the armada application processor, combination wi-fi/bluetooth system-on-a-chip (soc), power management, 3g hsdpa modem technology and a robust pre-integrated software environment. fig 1. armada 166e ereader platform reference design features benefits ? armada 166e application processor with a high performance, 800 mhz sheeva tm cpu ? high performance cpu for rendering of advanced content and layouts (large pdfs, newspapers, magazines, textbooks) ? multimedia performance for joint lcd/epd designs ? integrated epd controller ? first integrated epd controller on the market ? unmatched display refresh performance ? partial and parallel update support ? up to 1600x1200 display resolution support ? signifcant bom cost reduction for manufacturers ? complete system solution: marvell provides all major hardware components except the display ? lower development costs and less design cycles ? pre-integrated hardware/software development and reference designs ? fast time-to-market for new, differentiated ereader devices key features and benefits industrys most complete integrated solution applications marvells armada ereader platforms enable large or small manufacturers to quickly develop ereader systems for a wide variety of end markets, from basic book readers to subscription content devices to dedicated enterprise and educational devices. epd panels of multiple sizes are supported and the armada platform also supports lcd screens, allowing for fexibility of implementation. with marvells proven wi-fi/bluetooth socs and hsdpa modem technology, connectivity to the wlan or wwan is a snap. power management solutions from marvell provide effcient switching regulators and power-factor correction for ac-dc adapters. marvell also offers full development systems and turnkey reference designs, as well as linux, android?, and windows ? embedded ce board support packages (bsps) for ereaders.
the marvell advantage: marvell chipsets come with complete reference designs which include board layout designs, software, manufacturing diagnostic tools, documentation, and other items to assist customers with product evaluation and production. marvells worldwide feld application engineers collaborate closely with end customers to develop and deliver new leading-edge products for quick time-to-market. marvell utilizes world-leading semiconductor foundry and packaging services to reliably deliver high-volume and low-cost total solutions. about marvell: marvell is a leader in storage, communications, and consumer silicon solutions. marvells diverse product portfolio includes switching, transceiver, communications controller, processor, wireless, power management, and storage solutions that power the entire communications infrastructure, including enterprise, metro, home, storage, and digital entertainment solutions. for more information, visit our web site at www.marvell.com . copyright ? 2009. marvell international ltd. all rights reserved. marvell, moving forward faster, the marvell logo, alaska, anyvoltage, dsp switcher, fastwriter, feroceon, libertas, link street, phyadvantage, prestera, topdog, virtual cable tester, yukon, and zj are registered trademarks of marvell or its affliates. armada, carrierspan, linkcrypt, marvell smart, powersmart pfc, powered by marvell green pfc, qdeo, quietvideo, sheeva, twind, and vct are trademarks of marvell or its affliate. all other trademarks are the property of their respective owners. ARMADA166E_ereader_platform-01 11/09 marvell semiconductor, inc. 5488 marvell lan e santa clara, ca 95054 phone 408.222.2500 www.marvell.com 100 series marvell armada 166e ereader platform 3g data modem sd mmc usb host client nand lp-ddr audio codec pmic e-paper display ac-in powersmart ? pfc adaptor battery 88ap166e marvell sheeva? cpu core up to 800 mhz fpu v.3 88w8688 wi-fi / bluetooth 88em8041 fig 2. armada ereader turnkey reference design system block diagram the following is a sample block diagram of marvells turnkey reference design for ereaders, highlighting the components supplied by marvell. more information is available upon request or on marvells extranet.
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